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	<title>ISM &#187; Insights</title>
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	<link>http://www.ismsystems.com</link>
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		<title>ISM will be at Dreamforce 2011</title>
		<link>http://www.ismsystems.com/insights/crm/ism-at-dreamforce-2011/</link>
		<comments>http://www.ismsystems.com/insights/crm/ism-at-dreamforce-2011/#comments</comments>
		<pubDate>Mon, 29 Aug 2011 07:37:34 +0000</pubDate>
		<dc:creator>Steve Snapp</dc:creator>
				<category><![CDATA[CRM]]></category>
		<category><![CDATA[CRM Consulting]]></category>
		<category><![CDATA[force.com]]></category>
		<category><![CDATA[Industry Applications]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[ISM News]]></category>
		<category><![CDATA[IVD Program]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[dreamforce]]></category>
		<category><![CDATA[industry specific apps]]></category>
		<category><![CDATA[ipad]]></category>

		<guid isPermaLink="false">http://www.ismsystems.com/?p=1700</guid>
		<description><![CDATA[How big is Dreamforce? The ninth annual cloud computing conference will host more than 40,000 customers, partners and developers at the Moscone Center in San Francisco. Dreamforce 2011 is featuring more than 450 sessions of content and educational opportunities plus some amazing entertainment. Dreamforce is this week,  August 30 through September 2. We&#8217;ll be our ...]]></description>
			<content:encoded><![CDATA[<p>How big is <a href="http://www.ismsystems.com/resources2/events/dreamforce-2011/">Dreamforce</a>? The ninth annual cloud computing conference will host more than 40,000 customers, partners and developers at the Moscone Center in San Francisco. Dreamforce 2011 is featuring more than 450 sessions of content and educational opportunities plus some amazing entertainment. <a href="http://go.pardot.com/e/6452/urces2-events-dreamforce-2011-/1G1XQ/75576462" target="_blank">Dreamforce is this week,  August 30 through September 2</a>.</p>
<p>We&#8217;ll be our presenting our new offline iPad app <a href="http://go.pardot.com/e/6452/ions-mobile-crm-mobile-crm-hd-/1G1XG/75576462" target="_blank">Mobile CRM HD for Salesforce CRM</a> at Dreamforce. We would <a href="http://www.youtube.com/user/ismsystems#p/u/1/34uEv-LWJVk">love to see you</a> and talk to you! Please stop by Booth 33 in the Exhibition Hall to check out our new iPad app that offers disconnected, offline access to your Salesforce data in addition to traditional mobile connectivity.</p>
<p><strong>ISM highlights Industry Vertical Force.com Applications </strong></p>
<p>We&#8217;ll also be sharing the <a href="http://www.ismsystems.com/cloud-solutions/vertical-solutions/">vertical industry-specific applications</a> we&#8217;ve created on the Force.com platform. Stop by Booth 33 in the Exhibition Hall to check out: Office Suites CRM, Medical Sales CRM for Salesforce, Private Equity CRM, Contract Manufacturing CRM, Litigation Support CRM and Defense Industry CRM. By collaborating with companies and relevant subject matter experts in all of these industries, from administrative offices to defense contractors, ISM produces tailored business applications that meet their needs at a fraction of the time and cost of new, from-scratch applications.</p>
<p><strong>Talk to ISM About Industry Vertical Development of Your Own CRM software</strong></p>
<p>We are known for our consulting and development excellence and we&#8217;re <a href="http://www.ismsystems.com/our-services/industry-vertical-ivd/">looking for industry partners</a> that can help us develop industry vertical CRM software with potential beyond just one company. We focus on the alignment of people, process and technology, developing not just an application that works, but an application that helps your employees to work better and your business to thrive. If you&#8217;re looking to <a href="http://www.ismsystems.com/insights/crm/customizing-salesforce-com-as-crm-software-to-work-for-you/">develop CRM software</a> within Salesforce.com that you think could also work for others in your industry, we&#8217;re interested in talking to you, the subject matter expert, to co-develop a customized, marketable Salesforce.com application.</p>
<p>Book at an appointment with us while you&#8217;re at Dreamforce <a href="http://www.ismsystems.com/resources2/events/dreamforce-2011/">here</a>, or just stop by and meet us at Booth 33.  If you aren&#8217;t attending the conference, you can <a href="http://www.ismsystems.com/contact-ism/">click here to contact us</a> or call us at 877-553-0485.</p>
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		<title>iPad and Selling: Winning the Game</title>
		<link>http://www.ismsystems.com/insights/best-practices/ipad-and-selling-winning-the-game/</link>
		<comments>http://www.ismsystems.com/insights/best-practices/ipad-and-selling-winning-the-game/#comments</comments>
		<pubDate>Tue, 23 Aug 2011 08:30:42 +0000</pubDate>
		<dc:creator>Steve Snapp</dc:creator>
				<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[free ipad app]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[ipad CRM]]></category>
		<category><![CDATA[salesforce.com ipad]]></category>

		<guid isPermaLink="false">http://www.ismsystems.com/?p=1693</guid>
		<description><![CDATA[Every industry is working on the best use of apps for the iPad across its enterprise. In healthcare, IT security professionals are worried that the incredible popularity of iPad with physicians is causing them to lose &#8220;control&#8221; of security, because iPads are so flexible and easy to use. On the other side of the enterprise, ...]]></description>
			<content:encoded><![CDATA[<p>Every industry is working on the best use of apps for the iPad across its enterprise. In healthcare, IT security professionals are worried that the incredible popularity of iPad with physicians is causing them to lose &#8220;control&#8221; of security, because iPads are so flexible and easy to use. On the other side of the enterprise, sales professionals know that a tool their customers are familiar with and like is a great way to <a href="http://www.ismsystems.com/insights/crm/putting-ipad-crm-apps-to-work-for-medical-and-healthcare-sales-forces/">get on the same page with the customer</a>.</p>
<p>Overall, the idea of turning work into play with rewards is catching on, especially with the iPad. In July, the most popular presentations at the Mobile Health World Conference in Boston covered &#8220;gamification&#8221; in mobile healthcare apps for iPad. Gamification is the idea that you can include the elements which make games fun and addictive in work that isn&#8217;t traditionally thought of as a game. Great iPad apps for healthcare or sales can use game play mechanisms for non-game applications to make the app for iPad stronger and help people to accomplish more.</p>
<p><strong>Use Carrots not Sticks for the iPad to Build Sales Performance</strong></p>
<p>Traditional methods of incentivizing or motivating sales reps for better performance include &#8220;stick&#8221; methods like &#8220;walls of shame&#8221; or using basic statistics from their Salesforce to identify sales &#8220;winners&#8221; and &#8220;losers.&#8221;</p>
<p>ISM is focused on <a href="http://www.ismsystems.com/insights/crm/unlock-data-in-your-crm-software-to-increase-sales/">creating relevant apps with great data</a> that reps can share in a way that makes it easy for them to use. When we give data to a rep in a CRM system, including <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/mobile-crm-hd/">Mobile CRM HD for iPad</a>, we&#8217;ll automatically build in quick, easy ways to know whether it&#8217;s valuable for sales reps to pay attention to or not. You&#8217;ve got talented salespeople and employees. In a lot of cases when you look at what they&#8217;re actually doing, you find they spend too much time on things that aren&#8217;t really important. <a href="http://www.youtube.com/user/ismsystems#p/u/2/s0ommDrepxo">You can make it easier for them</a> and more fun to perform by offering a lot of different &#8220;carrots&#8221; combining information and incentives. We&#8217;re <a href="http://www.youtube.com/user/ismsystems#p/u/3/72tHNyTAY9A">big fans of &#8220;carrot&#8221; concepts</a> at ISM.</p>
<p><strong>Making a Great Sales App for iPad</strong></p>
<p>According to motivation/performance guru Daniel Pink, &#8220;Gamification could go either way &#8212; toward 2.0 if the rewards are the point of the exercise, towards 3.0 if the rewards are a form of feedback, information, and a way to make progress and achieve flow.&#8221; In other words, the &#8220;game&#8221; part of the App should fit with the work that&#8217;s being done and make it easier, not harder, for sales reps to do their jobs.</p>
<p>This is where ISM&#8217;s experience comes in. We&#8217;d like to hear how you see the iPad working to improve your sales and work for your sales reps. If you have any stories about &#8220;walls of shame&#8221; or a &#8220;gamification&#8221; of your sales process where the sales reps came out as winners, post a comment below, or we want to hear from you. We&#8217;re gearing up for <a href="http://www.ismsystems.com/resources2/events/dreamforce-2011/">Dreamforce</a>, August 30 – September 2 in San Francisco, where we will showcase our <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/mobile-crm-hd/">Mobile CRM HD iPad App</a>.  Let us know if you are going, we&#8217;d love to meet you.</p>
<p>To learn more, please visit our <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/">Mobile CRM</a> page.  Or call us at 877-553-0485, or <a href="mailto:info@ismsystems.com">email</a> us!</p>
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		<title>Salesforce CRM on the iPad</title>
		<link>http://www.ismsystems.com/insights/crm/salesforce-crm-on-the-ipad/</link>
		<comments>http://www.ismsystems.com/insights/crm/salesforce-crm-on-the-ipad/#comments</comments>
		<pubDate>Tue, 23 Aug 2011 07:22:09 +0000</pubDate>
		<dc:creator>Steve Snapp</dc:creator>
				<category><![CDATA[CRM]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[ISM News]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[apple app salesforce]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Customer Relationship Management]]></category>
		<category><![CDATA[dreamforce]]></category>
		<category><![CDATA[free ipad app]]></category>
		<category><![CDATA[Increase Sales]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[ipad app]]></category>
		<category><![CDATA[ipad app feedback]]></category>
		<category><![CDATA[ipad app reviews]]></category>
		<category><![CDATA[ipad app solutions]]></category>
		<category><![CDATA[ipad CRM]]></category>
		<category><![CDATA[ipad customer relationship management]]></category>
		<category><![CDATA[ipad solutions]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[new CRM apps]]></category>
		<category><![CDATA[new ipad app]]></category>
		<category><![CDATA[offline ipad]]></category>
		<category><![CDATA[offline tablet app]]></category>
		<category><![CDATA[open development ipad]]></category>
		<category><![CDATA[open source ipad]]></category>
		<category><![CDATA[Sales Behavior]]></category>
		<category><![CDATA[salesforce ipad]]></category>
		<category><![CDATA[salesforce.com ipad]]></category>
		<category><![CDATA[tablet ipad]]></category>
		<category><![CDATA[tablet salesforce]]></category>
		<category><![CDATA[tablet salesforce.com]]></category>
		<category><![CDATA[top 10 ipad apps]]></category>

		<guid isPermaLink="false">http://www.ismsystems.com/mobile/salesforce-crm-on-the-ipad/</guid>
		<description><![CDATA[The Salesforce.com App for iPad got off to a slightly rocky start because users thought it was similar to the Salesforce.com iPhone App, but rumors are that more functionality designed to take advantage of iPad&#8217;s powerful, flexible capabilities is on its way. No matter what your enterprise sells, Salesforce.com functionality is essential &#8220;in and out&#8221; ...]]></description>
			<content:encoded><![CDATA[<p>The Salesforce.com App for iPad got off to a slightly rocky start because users thought it was similar to the Salesforce.com iPhone App, but rumors are that more functionality designed to take advantage of iPad&#8217;s powerful, flexible capabilities is on its way. No matter what your enterprise sells, Salesforce.com functionality is essential &#8220;in and out&#8221; of &#8220;the cloud.&#8221; After <a href="http://www.youtube.com/user/ismsystems#p/u/6/x6K-Iy-I4IU">listening to customers</a> talking about how they needed to access their Salesforce.com information when they didn&#8217;t have a wireless connection, ISM included offline access to Salesforce.com data in its Mobile CRM HD App for iPad.</p>
<p>Being visionary is part of what makes Salesforce.com CEO Mark Benioff so motivational and successful. Mark talks about &#8220;Cloud 1&#8243; and &#8220;Cloud 2,&#8221; and according to Mark, we&#8217;re in the middle of Cloud 2, even though some enterprises aren&#8217;t fully-aware of it. The big motivator for moving to Cloud 2 is the iPad, Benioff told TechCrunch. &#8220;The iPad shows us what now is really possible,&#8221; Benioff said. &#8220;It shows us we all need to go faster.&#8221;</p>
<p><strong>ISM&#8217;s Mobile CRM HD App for iPad</strong></p>
<p>ISM&#8217;s Mobile CRM HD App for iPad uses Salesforce.com&#8217;s powerful functionality in a genuine iPad app. <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/mobile-crm-hd/">ISM&#8217;s Mobile CRM HD App</a> is continuing to evolve and is in <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/open-development/">an open development phase</a>. Currently, the iPad app allows sales reps to manage and schedule their accounts, and they can quickly note what was discussed, schedule follow-up calls, and take notes. Everything sales reps are working on can be accessed in the field. With the current <a href="http://www.ismsystems.com/insights/crm/free-ipad-app-for-salesforce-com-open-development-program-the-ism-vlog/">Mobile CRM HD App for iPad</a>, reps can also identify what product they want to order, what quantity, and enter payment information.</p>
<p><strong>iPad Apps Should Be Flexible and Fun Like Facebook</strong></p>
<p>According to Mark Benioff, &#8220;Our industry has gone through many shifts, but ultimately, the big ones have always been about software, not hardware. Now, we are seeing a simultaneous software and hardware revolution. This will result in a new generation that looks more like Facebook on the iPad than Yahoo on the PC.&#8221;</p>
<p>What Apps look like is important, but what they do, and what you can do with them, is the aspect that we know is important to you. We&#8217;re interested in your Salesforce/iPad experiences! This is a great place to share them – good, bad, or in-between. Our products aren&#8217;t designed for ISM, they&#8217;re designed for you and your sales enterprise. We also have a more formal way for you to participate in the development process for Mobile CRM HD for iPad, and <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/open-development/">we want to hear from you</a>. Your input could help make the best app for <a href="http://www.ismsystems.com/insights/crm/free-ipad-app-for-salesforce-com-open-development-program-the-ism-vlog/">Salesforce.com on iPad</a>. Another place to talk with us about moving into Cloud 2 is at <a href="http://www.ismsystems.com/resources2/events/dreamforce-2011/">Dreamforce</a>, August 30 – September 2 in San Francisco.  We&#8217;ll be at Booth 33 and we&#8217;re looking forward to meeting you!</p>
<p>For more information on the iPad Apps we are developing, please visit our <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/">Mobile CRM</a> page.  Or <a href="http://www.ismsystems.com/contact-ism/">Contact Us</a> via <a href="mailto:info@ismsystems.com">email</a> or call us at 877-553-0485.</p>
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		<item>
		<title>Intro to Mobile CRM HD for Salesforce CRM &#8211; the offline CRM iPad App &#124; The ISM Vlog</title>
		<link>http://www.ismsystems.com/insights/crm/intro-to-mobile-crm-hd-for-salesforce-crm-the-offline-crm-ipad-app-the-ism-vlog/</link>
		<comments>http://www.ismsystems.com/insights/crm/intro-to-mobile-crm-hd-for-salesforce-crm-the-offline-crm-ipad-app-the-ism-vlog/#comments</comments>
		<pubDate>Thu, 11 Aug 2011 18:00:54 +0000</pubDate>
		<dc:creator>Steve Snapp</dc:creator>
				<category><![CDATA[CRM]]></category>
		<category><![CDATA[force.com]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Video Blog Entries]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[apple app salesforce]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Customer Relationship Management]]></category>
		<category><![CDATA[free ipad app]]></category>
		<category><![CDATA[Increase Sales]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[ipad app]]></category>
		<category><![CDATA[ipad app feedback]]></category>
		<category><![CDATA[ipad app reviews]]></category>
		<category><![CDATA[ipad app solutions]]></category>
		<category><![CDATA[ipad CRM]]></category>
		<category><![CDATA[ipad customer relationship management]]></category>
		<category><![CDATA[ipad solutions]]></category>
		<category><![CDATA[new CRM apps]]></category>
		<category><![CDATA[new ipad app]]></category>
		<category><![CDATA[offline ipad]]></category>
		<category><![CDATA[offline tablet app]]></category>
		<category><![CDATA[open development ipad]]></category>
		<category><![CDATA[open source ipad]]></category>
		<category><![CDATA[Sales Behavior]]></category>
		<category><![CDATA[salesforce ipad]]></category>
		<category><![CDATA[salesforce.com ipad]]></category>
		<category><![CDATA[tablet ipad]]></category>
		<category><![CDATA[tablet salesforce]]></category>
		<category><![CDATA[tablet salesforce.com]]></category>
		<category><![CDATA[top 10 ipad apps]]></category>

		<guid isPermaLink="false">http://www.ismsystems.com/insights/crm/intro-to-mobile-crm-hd-for-salesforce-crm-the-offline-crm-ipad-app-the-ism-vlog/</guid>
		<description><![CDATA[Steve Snapp from Integrated Sales Management introduces our new Salesforce.com iPad Application.  This video includes an overview of the capability of the Salesforce.com features that have been added to the Offline iPad Application.  Salesforce.com users can now access critical Salesforce.com data “offline” or when an internet connection in unavailable.  Steve will also quickly mention our ...]]></description>
			<content:encoded><![CDATA[<p><iframe src="http://www.youtube.com/embed/9B4zpwiy74c" frameborder="0" width="640" height="510"></iframe></p>
<p>Steve Snapp from Integrated Sales Management introduces our new <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/mobile-crm-hd/">Salesforce.com iPad Application</a>.  This video includes an overview of the capability of the Salesforce.com features that have been added to the Offline iPad Application.  Salesforce.com users can now access critical Salesforce.com data “offline” or when an internet connection in unavailable.  Steve will also quickly mention our Open Development Project with Salesforce.com and the iPad so you can contribute and participate in the ideas and features that are added to the product.</p>
<p>The <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/mobile-crm-hd/">Mobile CRM HD for Salesforce CRM</a> app, the offline iPad app for Salesforce users, is going to launch at <a href="http://www.ismsystems.com/resources2/events/dreamforce-2011/">Dreamforce 2011</a> this year (Aug 30 &#8211; Sept 2, 2011 in San Francisco, CA)!  <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/mobile-crm-hd/">Sign up here</a> to get on the list for notification once the app is available on iTunes for download.  We want your comments, thoughts, opinions and suggestions once you start using the app.  We will enhance this app experience when we find out what YOU want.  You can be a part of our community from our Mobile CRM <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/open-development/">Open Development</a> page.</p>
<p>For more information on the iPad apps we are developing, please visit our <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/">Mobile CRM</a> page.  Or <a href="http://www.ismsystems.com/contact-ism/">Contact Us</a> via <a href="mailto:info@ismsystems.com">email</a> or call us at 877-553-0485.</p>
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		<title>How iPad is Changing the Game for Medical and Healthcare Sales People &#124; The ISM Vlog</title>
		<link>http://www.ismsystems.com/insights/crm/how-ipad-is-changing-the-game-for-medical-and-healthcare-sales-people/</link>
		<comments>http://www.ismsystems.com/insights/crm/how-ipad-is-changing-the-game-for-medical-and-healthcare-sales-people/#comments</comments>
		<pubDate>Thu, 11 Aug 2011 16:54:40 +0000</pubDate>
		<dc:creator>Steve Snapp</dc:creator>
				<category><![CDATA[CRM]]></category>
		<category><![CDATA[force.com]]></category>
		<category><![CDATA[Industry Applications]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Medical Sales Coach]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Video Blog Entries]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[apple app salesforce]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Customer Relationship Management]]></category>
		<category><![CDATA[Data]]></category>
		<category><![CDATA[free ipad app]]></category>
		<category><![CDATA[healthcare crm]]></category>
		<category><![CDATA[healthcare ipad]]></category>
		<category><![CDATA[healthcare sales ipad]]></category>
		<category><![CDATA[healthcare tablet]]></category>
		<category><![CDATA[healthcare tablet app]]></category>
		<category><![CDATA[Increase Sales]]></category>
		<category><![CDATA[ipad]]></category>
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		<category><![CDATA[medical CRM]]></category>
		<category><![CDATA[medical device CRM]]></category>
		<category><![CDATA[medical device ipad]]></category>
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		<category><![CDATA[new CRM apps]]></category>
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		<category><![CDATA[offline ipad]]></category>
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		<category><![CDATA[open development ipad]]></category>
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		<category><![CDATA[pharma crm]]></category>
		<category><![CDATA[pharma ipad app]]></category>
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		<category><![CDATA[Sales Behavior]]></category>
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		<category><![CDATA[tablet salesforce.com]]></category>
		<category><![CDATA[top 10 ipad apps]]></category>

		<guid isPermaLink="false">http://www.ismsystems.com/insights/crm/how-ipad-is-changing-the-game-for-medical-and-healthcare-sales-people/</guid>
		<description><![CDATA[Steve Snapp from Integrated Sales Management shares some insight into how the iPad is changing the game for Medical Sales Professionals.  This video explores the idea that as sales people struggle to maintain access to critical physicians there are tools and techniques available that will enable the rep to establish and maintain a relationship as ...]]></description>
			<content:encoded><![CDATA[<p><iframe src="http://www.youtube.com/embed/NLIxbbBr-r0" frameborder="0" width="640" height="510"></iframe></p>
<p>Steve Snapp from Integrated Sales Management shares some insight into how the <a href="http://www.ismsystems.com/mobile/ipad-game-changer-for-medical-sales/%20">iPad is changing the game</a> for Medical Sales Professionals.  This video explores the idea that as sales people struggle to <a href="http://www.ismsystems.com/industry-applications/how-to-achieve-maintain-access-to-healthcare-clients-the-ism-vlog/%20">maintain access to critical physicians</a> there are tools and techniques available that will enable the rep to establish and maintain a relationship as a relevant subject matter expert.  Steve explores how the iPad technology combined with intelligent “apps” can become more relevant to the physicians they deal with.   This video explores some basic ideas of combining CRM or Customer Relationship Management with the simplicity and ease of use of the iPad platform.   Learn how you can use Salesforce.com and the iPad to achieve better sales results and get the most from Cloud Computing.</p>
<p>You can start a free trial of our Medical Sales CRM <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/medical-sales-crm-mobile/">offline iPad app for our Medical Sales CRM product</a> then download the Medical iPad app for free on <a href="http://itunes.apple.com/us/app/medical-sales-crm/id440681169?mt=8">iTunes</a> today!  Once you are using the offline iPad app, provide us your feedback on our Mobile CRM <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/open-development/">Open Development</a> page.</p>
<p>For more information on the iPad apps we are developing, please visit our <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/">Mobile CRM</a> page.  Or <a href="http://www.ismsystems.com/contact-ism/">Contact Us</a> via <a href="mailto:info@ismsystems.com">email</a> or call us at 877-553-0485.</p>
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		<title>Introducing ISM&#8217;s Mobile CRM HD for Salesforce CRM App for iPad</title>
		<link>http://www.ismsystems.com/insights/crm/introducing-isms-mobile-crm-hd-for-salesforce-crm-app-for-ipad/</link>
		<comments>http://www.ismsystems.com/insights/crm/introducing-isms-mobile-crm-hd-for-salesforce-crm-app-for-ipad/#comments</comments>
		<pubDate>Tue, 09 Aug 2011 18:38:26 +0000</pubDate>
		<dc:creator>Steve Snapp</dc:creator>
				<category><![CDATA[CRM]]></category>
		<category><![CDATA[force.com]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[ISM News]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[apple app salesforce]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Customer Relationship Management]]></category>
		<category><![CDATA[Data]]></category>
		<category><![CDATA[free ipad app]]></category>
		<category><![CDATA[Increase Sales]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[ipad app]]></category>
		<category><![CDATA[ipad app feedback]]></category>
		<category><![CDATA[ipad app reviews]]></category>
		<category><![CDATA[ipad app solutions]]></category>
		<category><![CDATA[ipad CRM]]></category>
		<category><![CDATA[ipad customer relationship management]]></category>
		<category><![CDATA[ipad solutions]]></category>
		<category><![CDATA[new CRM apps]]></category>
		<category><![CDATA[new ipad app]]></category>
		<category><![CDATA[offline ipad]]></category>
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		<category><![CDATA[Sales Behavior]]></category>
		<category><![CDATA[salesforce ipad]]></category>
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		<category><![CDATA[top 10 ipad apps]]></category>

		<guid isPermaLink="false">http://www.ismsystems.com/insights/crm/introducing-isms-mobile-crm-hd-for-salesforce-crm-app-for-ipad/</guid>
		<description><![CDATA[According to Macworld, there are almost 500,000 iPad apps, even though &#8220;only&#8221; 90,000 are officially for sale in the Apple app store. Most of the amazing number of iPad apps are focused on entertainment, including ultra-geeky, but no-cost apps like the Star Trek PADD – Personal Access Display Device. For only 99 cents, you can ...]]></description>
			<content:encoded><![CDATA[<p>According to Macworld, there are almost 500,000 iPad apps, even though &#8220;only&#8221; 90,000 are officially for sale in the Apple app store. Most of the amazing number of iPad apps are focused on entertainment, including ultra-geeky, but no-cost apps like the Star Trek PADD – Personal Access Display Device. For only 99 cents, you can download the &#8220;Flux Capacitor&#8221; and turn your iPad into the mad scientist device that rocketed the Back to the Future Car back into the 1950s!</p>
<p>On a slightly different note, you can take a break from planning your next trip back in time in order to organize your sales route, check your leads, add new contacts, and list and review your product catalog from inside Salesforce with <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/mobile-crm-hd/">ISM&#8217;s Mobile CRM HD App for iPad</a>. Best of all, you have offline access to key data stored on your iPad. You can use the <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/mobile-crm-hd/">Mobile CRM HD App for iPad</a> even if you don&#8217;t have wireless connectivity.</p>
<p><strong>Working with the Customer with Mobile CRM HD App for iPad</strong></p>
<p>In addition to sales reps managing and scheduling their accounts, they can record activities on the Mobile CRM HD App for iPad. The app allows the rep to quickly note what was discussed, schedule follow-up calls, and take notes. Everything sales reps are working on can be accessed in the field. With the current <a href="http://www.ismsystems.com/insights/crm/free-ipad-app-for-salesforce-com-open-development-program-the-ism-vlog/">Mobile CRM HD App for iPad</a>, reps can also identify what product they want to order, what quantity, and enter payment information.</p>
<p><strong>Looking Forward with Mobile CRM HD App for iPad</strong></p>
<p>ISM is working on the next phase of development for the Mobile CRM HD App for iPad. The next generation of the app will include full account creation abilities and lead management capability. In the field, reps will be able to add, edit or convert leads. Account management capability will have deeper capability, enabling reps to add in-depth sales information. Taking advantage of the iPad&#8217;s powerful content capacity, the next phase of Mobile CRM HD will include sales videos, brochures, spec sheets and other product information. The content will be totally relational, able to be evaluated for effectiveness through Salesforce.</p>
<p>If you have ideas about what you&#8217;d like to see included in a Mobile CRM HD App for iPad, we&#8217;re <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/open-development/">eager to hear from you</a>. <a href="http://www.ismsystems.com/insights/crm/ipad-open-development-for-salesforce-crm-opportunity/">Your input could shape the perfect app</a> for your sales enterprise. We&#8217;ll be at Dreamforce, August 30 – September 2 in San Francisco at Booth 33. If you&#8217;ve been thinking about going, this is the cloud computing event of the year in one of the world&#8217;s most beautiful cities. Save your &#8220;flux capacitor&#8221; App power for time travel, and <a href="https://dreamevent.secure.force.com/dreamforce/index?atype=attendee&amp;wl=us&amp;wt=customer&amp;mboxSession=1312674461888-307652">register for the full conference pass at Dreamforce</a> using priority code <strong>ECMISMSYS</strong> and receive $100 off!  Or register for the <a href="https://dreamevent.secure.force.com/dreamforce/index?atype=keynoteexpo">Keynote &amp; Expo only pass for free</a> using priority code <strong>EXOISMSYS.</strong></p>
<p>Please <a href="http://www.ismsystems.com/contact-ism/">Contact Us</a> via <a href="mailto:info@ismsystems.com">email</a> or call 877-553-0485 to learn more about our iPad app for Salesforce CRM.</p>
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		<title>iPad Open Development for Salesforce CRM Opportunity</title>
		<link>http://www.ismsystems.com/insights/crm/ipad-open-development-for-salesforce-crm-opportunity/</link>
		<comments>http://www.ismsystems.com/insights/crm/ipad-open-development-for-salesforce-crm-opportunity/#comments</comments>
		<pubDate>Fri, 05 Aug 2011 02:14:57 +0000</pubDate>
		<dc:creator>Steve Snapp</dc:creator>
				<category><![CDATA[CRM]]></category>
		<category><![CDATA[force.com]]></category>
		<category><![CDATA[Industry Applications]]></category>
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		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Medical Sales Coach]]></category>
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		<category><![CDATA[Analytics]]></category>
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		<category><![CDATA[free ipad app]]></category>
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		<category><![CDATA[offline ipad]]></category>
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		<category><![CDATA[top 10 ipad apps]]></category>

		<guid isPermaLink="false">http://www.ismsystems.com/insights/crm/ipad-open-development-for-salesforce-crm-opportunity/</guid>
		<description><![CDATA[&#8220;Co-opetition&#8221; is a concept combining &#8220;cooperation&#8221; and &#8220;competition&#8221; created by Adam Brandenburger, Professor at the Harvard Business School, and Barry Nalebuff, professor at the Yale School of Management. The two professors from traditionally-competing universities published a book titled Co-Opetition in 1996. Their idea of &#8220;co-opetition&#8221; meant that businesses could cooperate to improve aspects of their ...]]></description>
			<content:encoded><![CDATA[<p>&#8220;Co-opetition&#8221; is a concept combining &#8220;cooperation&#8221; and &#8220;competition&#8221; created by Adam Brandenburger, Professor at the Harvard Business School, and Barry Nalebuff, professor at the Yale School of Management. The two professors from traditionally-competing universities published a book titled <em>Co-Opetition</em> in 1996. Their idea of &#8220;co-opetition&#8221; meant that businesses could cooperate to improve aspects of their businesses, while continuing to compete in the overall business environment. According to Professors Brandenburger and Nalebuff, &#8220;time is increasingly a critical, and scarce, resource . . . there is a heightened need for businesses to be able to detect changes in the market and respond quickly to address them through co-opetition.&#8221;</p>
<p>ISM invites you to be part of the &#8220;co-opetition&#8221; in <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/open-development/">developing its offline mobile CRM HD app</a> for the iPad for a variety of enterprises, including Medical Sales. For a limited time, you&#8217;ll be able to use ISM&#8217;s offline <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/mobile-crm-hd/">mobile CRM HD app</a> for the iPad for free by partnering in the open development process.</p>
<p>ISM is currently offering two different mobile apps for the iPad: one specifically designed for <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/medical-sales-crm-mobile/">medical CRM</a>, and another <a href="http://www.youtube.com/user/ismsystems#p/u/5/9B4zpwiy74c">offline mobile CRM HD app</a> using the iPad for a variety of sales/CRM purposes. If you want to try the iPad medical sales app and already have Salesforce, ISM will need to configure Salesforce for you before you try the iPad app. If you don&#8217;t have Salesforce, you&#8217;ll need to start the Medical Sales CRM 30-day trial and then download the iPad app from the iTunes store. ISM invites you to join in our <a href="http://getsatisfaction.com/integrated_sales_management">customer satisfaction conversation</a> regarding the offline iPad development.  Take advantage of and participate in this <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/open-development/">open development program</a> by creating topics, making comments, and/or giving feedback which directly influences feature development.  And then vote for what matters most in your mobile CRM experience!  We are all ears and want to know what the community wants &#8211; so we can enhance the app accordingly.</p>
<p>The iPad is not just the latest new technology. It&#8217;s a <a href="http://www.ismsystems.com/mobile/ipad-game-changer-for-medical-sales/">game-changer</a> for many industries, including the healthcare/medical industry. For sales, service, training and cross-enterprise applications, 86% of the Fortune 500 is deploying or testing iPad apps, and almost half of the Global 500 is deploying or testing iPad apps. Companies like Medtronic and Boston Scientific are developing a broad range of iPad apps providing services across their enterprises. &#8220;Co-opetition&#8221; in the <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/open-development/">open development of ISM&#8217;s mobile sales CRM software for the iPad</a> gives you the chance to have a mobile sales application for the iPad, including access to customization. ISM wins the &#8220;co-opetition&#8221; too, by making its iPad apps as strong as they can be through partnering with customers in the development process.</p>
<p>Please <a href="http://www.ismsystems.com/contact-ism/">Contact Us</a> via email (info at ismsystems.com) or call 877-553-0485 to learn more about our iPad app for Salesforce CRM.</p>
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		<title>Putting iPad CRM Apps to Work for Medical and Healthcare Sales Forces</title>
		<link>http://www.ismsystems.com/insights/crm/putting-ipad-crm-apps-to-work-for-medical-and-healthcare-sales-forces/</link>
		<comments>http://www.ismsystems.com/insights/crm/putting-ipad-crm-apps-to-work-for-medical-and-healthcare-sales-forces/#comments</comments>
		<pubDate>Thu, 04 Aug 2011 04:16:18 +0000</pubDate>
		<dc:creator>Steve Snapp</dc:creator>
				<category><![CDATA[CRM]]></category>
		<category><![CDATA[force.com]]></category>
		<category><![CDATA[Industry Applications]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Medical Sales Coach]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[apple app salesforce]]></category>
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		<category><![CDATA[healthcare ipad]]></category>
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		<category><![CDATA[healthcare tablet app]]></category>
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		<guid isPermaLink="false">http://www.ismsystems.com/?p=1581</guid>
		<description><![CDATA[According to Dow Jones, an iPad arms race is under way for the healthcare industry among providers and medical device manufacturers. At a company conference in late 2010, Boston Scientific Chief Executive Ray Elliott explained why the company purchased thousands of iPads at a time of cost-cutting. “We’re beginning the process for our sales force ...]]></description>
			<content:encoded><![CDATA[<p>According to Dow Jones, an iPad arms race is under way for the healthcare industry among providers and medical device manufacturers. At a company conference in late 2010, Boston Scientific Chief Executive Ray Elliott explained why the company purchased thousands of iPads at a time of cost-cutting. “We’re beginning the process for our sales force of downloading more than 20 specific product apps and opportunity to get into pricing, time efficiency, expense reports, filling out requests and all the other things that we manage to do to take time away from the sales force,” Elliott said. Mr. Elliott is stepping down as CEO at the end of 2011, but his spearheading of the iPad for Boston Scientific&#8217;s enterprise is acknowledged to be a major contribution by many healthcare and medical industry experts.</p>
<p>The iPad is proving its value across many enterprises. Eighty-six percent of the Fortune 500 is deploying or testing iPad applications, an increase of 75 percent over the last quarter. Almost half (47 percent) of the Global 500 is deploying or testing iPad apps. “If you look at technology adoption in general in health care, we see a huge ramp,” said Randall Porter, VP of healthcare solutions for AT&amp;T.</p>
<p>Boston Scientific is also developing iPad apps as a product for healthcare industry customers. One new iPad app Boston Scientific recently introduced is DrawMD, which allows physicians to draw or stamp on detailed anatomy images, directly showing patient treatments or procedures. DrawMD apps are available for urology, anesthesia and critical care, and orthopedics. New apps for cardiology, general surgery and many other specialties or practice areas are coming soon.</p>
<p>Is the iPad just the latest new technology, or is it really a <a href="http://www.ismsystems.com/mobile/ipad-game-changer-for-medical-sales/">game-changer for the healthcare/medical industry</a>? If medical sales <a href="http://www.ismsystems.com/industry-applications/how-to-achieve-maintain-access-to-healthcare-clients-the-ism-vlog/%20">reps can&#8217;t get access to physicians</a>, they aren&#8217;t likely to make any sales. By using similar tools and methods to their customers, medical sales reps stand a much better chance of establishing a strong relationship. The iPad &#8220;arms race&#8221; is all about time and relevance. The best iPad apps will allow sales reps to focus on their core job of selling and acting as subject-matter experts for your medical device or product. ISM has developed an <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/mobile-crm-hd/">offline mobile app for the iPad</a>. It is designed to allow users to access their Salesforce data while on the road where internet access can be sketchy at best.  Even when they are offline, it&#8217;s business as usual when using this offline iPad app.</p>
<p>Please visit our <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/open-development/">iPad Open Development Program</a> page to see the benefits your company could obtain from being a part of this powerful community.  Submit product feedback, influence feature development and vote for what matters most to you for Mobile CRM HD for Salesforce, the offline iPad app.  We also offer an <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/medical-sales-crm-mobile/">offline iPad app for our Medical Sales CRM product</a>, you can download this free Medical Sales CRM iPad app from <a href="http://itunes.apple.com/us/app/medical-sales-crm/id440681169?mt=8">iTunes</a> today!</p>
<p>For more information on the iPad apps we are developing, please visit our <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/">Mobile CRM</a> page.  Or <a href="http://www.ismsystems.com/contact-ism/">Contact Us</a> via email (info at ismsystems.com) and/or call us at 877-553-0485.</p>
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		<title>Free iPad App for Salesforce.com &amp; Open Development Program &#124; The ISM Vlog</title>
		<link>http://www.ismsystems.com/insights/crm/free-ipad-app-for-salesforce-com-open-development-program-the-ism-vlog/</link>
		<comments>http://www.ismsystems.com/insights/crm/free-ipad-app-for-salesforce-com-open-development-program-the-ism-vlog/#comments</comments>
		<pubDate>Thu, 04 Aug 2011 02:50:48 +0000</pubDate>
		<dc:creator>Steve Snapp</dc:creator>
				<category><![CDATA[CRM]]></category>
		<category><![CDATA[force.com]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[iPad]]></category>
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		<guid isPermaLink="false">http://www.ismsystems.com/insights/crm/free-ipad-app-for-salesforce-com-open-development-program/</guid>
		<description><![CDATA[Steve Snapp from Integrated Sales Management introduces our Open Development iPad program for Salesforce.com and iPad.  Users of Salesforce.com and other CRM systems will learn how the current iPad Application is coming and discover how to use the iPad app for free and provide feedback and ideas into the future development of the tool.   You will ...]]></description>
			<content:encoded><![CDATA[<p><iframe src="http://www.youtube.com/embed/paFv6ST9Mxc" frameborder="0" width="640" height="510"></iframe></p>
<p>Steve Snapp from Integrated Sales Management introduces our <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/open-development/">Open Development iPad program</a> for Salesforce.com and iPad.  Users of Salesforce.com and other CRM systems will learn how the <a href="http://www.ismsystems.com/cloud-solutions/mobile-crm/mobile-crm-hd/">current iPad Application</a> is coming and discover how to use the iPad app for free and provide feedback and ideas into the future development of the tool.   You will also learn how to better leverage Salesforce.com and improve your overall usage of Cloud Computing.</p>
<p>Please <a href="http://www.ismsystems.com/contact-ism/">Contact Us</a> via email (info at ismsystems.com) or call 877-553-0485 to learn more about our iPad app for Salesforce CRM.</p>
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		<title>Unlock Data in Your CRM Software to Increase Sales</title>
		<link>http://www.ismsystems.com/insights/crm/unlock-data-in-your-crm-software-to-increase-sales/</link>
		<comments>http://www.ismsystems.com/insights/crm/unlock-data-in-your-crm-software-to-increase-sales/#comments</comments>
		<pubDate>Sun, 31 Jul 2011 20:56:39 +0000</pubDate>
		<dc:creator>Steve Snapp</dc:creator>
				<category><![CDATA[Best Practices]]></category>
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		<guid isPermaLink="false">http://www.ismsystems.com/?p=1532</guid>
		<description><![CDATA[Choosing the Right CRM System In a June 2011 DestinationCRM article, Razi Raziuddin, senior director of project management for IBM&#8217;s new hyperdata project IBM Netezza said, &#8220;Companies need to keep years . . . worth of data, and in a majority of cases, it ends up in some cold storage where it is not easily ...]]></description>
			<content:encoded><![CDATA[<p><strong>Choosing the Right CRM System</strong></p>
<div>In a June 2011 DestinationCRM article, Razi Raziuddin, senior director of project management for IBM&#8217;s new hyperdata project IBM Netezza said, &#8220;Companies need to keep years . . . worth of data, and in a majority of cases, it ends up in some cold storage where it is not easily accessible . . . as a result of not being able to access that data, companies lose the insight and details it could hold.&#8221; You could have the best sales CRM system in the world, but if it&#8217;s not unlocking the data you need to get the competitive edge enjoyed by top sales forces that are succeeding even in today&#8217;s difficult sales climate, it won&#8217;t be the best CRM solution for you.</div>
<p><strong>Process and Strategy has Proven Success</strong></p>
<p>According to the 2011 Miller Heiman Sales Performance Survey, the top 4 percent of 25,000 sales forces surveyed achieved 4 times greater sales growth than the other 96 percent of sales forces, even during the down economy.  Miller Heiman Executive Vice President Bill Golder said that even during the recession, the &#8220;World Class,&#8221; top sales performers moved ahead by being focused on their process and strategy. &#8220;Knowing your customer&#8221; is one of the three primary ways these sales forces continued to achieve success. According to Bill Golder, the organizations that succeeded put most of their time in aligning their sales metrics with business objectives.  For example, they built comprehensive prospecting plans and aligned prospects as closely as possible with the &#8220;ideal customer&#8221; for their products.  These activities are not possible without intelligently-used and accessible customer and prospect data.</p>
<p><strong>Intelligent and Accessible are Keys to Sales Performance</strong></p>
<div>Ninety-seven percent of the &#8220;World Class&#8221; sales performers identified in the Miller Heiman survey knew why their customers bought from them, and 90 percent of their salespeople had an excellent understanding of their customers&#8217; business needs. This is where your CRM system comes in, and <a href="http://www.ismsystems.com/our-services/crm-consulting/system-integration/" target="_blank">how ISM can help</a>. With the experience of <a href="http://www.ismsystems.com/our-services/crm-workshops/">successfully implementing CRM solutions</a>, ISM knows the type of data your sales reps need to understand your customers and their needs. ISM also has the experience to be able to unlock that data for you, and <a href="http://www.ismsystems.com/resources2/videos/" target="_blank">create a CRM system that your sales reps can intuitively use</a> to focus on selling your products. It can be as simple as &#8220;green good&#8221; and &#8220;red bad.&#8221; Sales reps don&#8217;t need to know every little piece of data ever collected on your customers. They need to know, as fast as possible, which opportunities are emerging and how to best meet their customers&#8217; needs. We invite you to view our other CRM Best Practices, Implementation and Process <a href="http://www.ismsystems.com/resources2/videos/">resources</a> and if you need some help please <a href="http://www.ismsystems.com/contact-ism/">contact us</a> to start the discussion about how you can unlock the business data that you already have, and make your CRM software give your sales force business intelligence ahead of the competition. It can help you become a &#8220;World Class&#8221; sales performer.</div>
<p>&nbsp;</p>
<div>Want to learn more?  Please visit our <a href="http://www.ismsystems.com/resources2/">Resources</a> and <a href="http://www.ismsystems.com/category/crm-consulting/">Blog</a> pages for more CRM insights.</div>
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